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Dr. Max — Engaged Target (M6)

Elevation install · GroupWide · multi-market
Elevation

Wardley maps

Build vs buy posture across the value chain. Each map answers a strategic question — usually about a specific capability stack or layer of the operating system.

Dr. Max — Build vs Buy on Agentic CapabilityDifferentiating layer is Custom Built and stays there.Open editor →
Anchor the build-vs-buy posture across the agentic-capability stack: where Dr Max should build (Custom Built — differentiating + held there by regulation), where to buy productized capability with switchability, and where to consume commodity. Feeds the engagement concept and the strategic brief.
Genesis Custom Built Product (+Rental) Commodity (+Utility) Evolution ⟶ Value Chain ⟶ Visibility HIGH LOW Differentiating layer Customer Pharmacist Customer-facing experience Pharmacist clinical support Conversational concierge Prescription assistant Recommendation engine Pharmacist clinical assist Agent orchestration Eval & observability Claude API Cloud / compute Multi-market data unification 1 Build the differentiating layer — Custom Built and stays there 2 Buy productized capability — architect for switchability 3 Buy commodity Dr. Max — Build vs Buy on Agentic Capability Differentiating layer is Custom Built and stays there. + Inertia bars: regulatory, data sovereignty, and clinical liability hold these in Custom Built.